| 1873.07.07 |
Asa Candler arrived in Atlanta to become a druggist. |
| 1886 |
Drink Coca-Cola |
| 1886.03.29 |
John Styth Pemberton's concoction was sold for the first time, marketed as an "Esteemed Brain Tonic and Intellectual Beverage". |
| 1886.05.08 |
John Pemberton's drink became known as Coca-Cola. |
| 1886.05.29 |
First Coca-Cola ad appeared in the Atlanta Journal. |
| 1887.04.01 |
Woolfolk Walker signed up as the first salesman for Pemberton Chemical to sell products including Coca-Cola syrup. |
| 1887.06.06 |
John Pemberton filed application to register the label of "Coca-Cola Syrup & Extract" with the US Patent Office. |
| 1887.06.28 |
Pemberton's "Coca-Cola Syrup & Extract" registered trademark was granted. |
| 1887.07.08 |
George Lowndes and Willis Venable signed contract with Pemberton for a controlling interest of Coca-Cola. |
| 1887.12.14 |
Woolfolk Walker bought Lowndes's two-third share of Coca-Cola for $1200. |
| 1888 |
Asa G. Candler purchased Coca-Cola after Pemberton's death. |
| 1888.08.16 |
Pemberton died at age 57 of enteritis. |
| 1889.12.06 |
Robert W Woodruff was born. |
| 1891.04.13 |
Complete control of Coca-Cola bought by Candler for $2300. |
| 1892.01.29 |
The Coca-Cola Company formed by Candler, et.al. |
| 1893.01.31 |
The trademark "Coca-Cola" first registered with the U.S. patent office. |
| 1894 |
First outdoor sign advertising "Coca-Cola" painted in Cartersville, Georgia. |
| 1894.03.12 |
Joseph A. Biedenharn of Vicksburg, Mississippi, first to bottle Coca-Cola using Hutchinson stopper-type glass bottles. |
| 1895 |
Coca-Cola sold in every state and territory in the United States. |
| 1899 |
First bottling plant opened in Chattanooga, Tennessee. |
| 1899.07.21 |
Thomas and Whitehead signed contract with Candler to bottle and distribute Coca-Cola. |
| 1903.03.17 |
The Coca-Cola Gum Co. was chartered in Atlanta, Georgia. |
| 1904 |
Delicious and Refreshing |
| 1905 |
Coca-Cola Revives and Sustains |
| 1905 |
Straight-sided crown-top bottles used for bottling Coca-Cola. |
| 1906 |
The Great National Temperance |
| 1908 |
Good to the last drop |
| 1909.01 |
The first convention of bottling plant owners and managers was held in Atlanta. |
| 1909.04 |
The Coca-Cola Bottler magazine began publication. |
| 1915 |
Chapman Root Glass Company of Terre Haute, Indiana created a contour Coca-Cola bottle, based on a drawing of a coca bean. |
| 1915.11.16 |
The Root hobbleskirt or contour glass bottle was first patented |
| 1916 |
The 6.5 oz. contour bottle was approved as a standard by bottlers |
| 1916.05.22 |
The US Supreme Court reversed Judge Sanford's decision on all counts in the Chattanooga case against Coca-Cola. |
| 1917 |
Three Million a Day |
| 1917 |
BOTTLE PAT'D. NOV 16 1915 contour bottles in production until 1928. |
| 1917.04.17 |
Sugar, the main ingredient in Coca-Cola, was rationed because of the American war effort. |
| 1919.09.05 |
The Coca-Cola Company first incorporated in Delaware. |
| 1919.09.12 |
The Coca-Cola Company was sold by Candler to Ernest Woodruff's investment group for $25 million |
| 1920.12.06 |
Justice Oliver Wendell Homes handed down the decision of Supreme Court, which upheld trademark violations for The Coca-Cola Company against The Koke Company of America. |
| 1921.01 |
The Red Barrel magazine began publication. |
| 1922 |
Thirst Knows no season |
| 1923 |
The Coca-Cola Company was incorporated in Delaware. |
| 1923.03 |
The six-bottle cardboard carton was introduced. |
| 1923.04.29 |
Robert Winship Woodruff became President of The Coca-Cola Company. |
| 1923.12.25 |
The Root contour glass bottle patent was renewed. |
| 1925 |
Six million a day |
| 1926.10.23 |
Export Bottle label was registered as a trademark. |
| 1927 |
Around the corner from everywhere |
| 1928 |
BOTTLE PAT'D. DEC 25 1923 contour bottles, a.k.a. "Christmas bottles" in production until 1938. |
| 1929 |
The bell-shaped fountain glass was adopted as standard. |
| 1929 |
The pause that refreshes |
| 1931.11.18 |
Roberto Goizueta was born in Havana, Cuba. |
| 1931.12 |
The first Haddon Sundblom Santa Claus appeared. |
| 1932 |
Ice-cold sunshine |
| 1933 |
First automatic fountain dispenser was test marketed at the 1933 World's Fair in Chicago. |
| 1933.04 |
First National Geographic issue Vol 63, No. 4 with full page color Coca-Cola advertisement. |
| 1934.01 |
The Westinghouse Cooler was shown at Bottlers convention. |
| 1935.12.12 |
Coca-Cola acquired parent bottler Western Coca-Cola Bottling Co. |
| 1936.05 |
Coca-Cola celebrated its 50th Anniversary. |
| 1938 |
The best friend thirst ever had |
| 1938 |
BOTTLE PAT. D-105529 contour bottles, a.k.a. "Patent-D bottles" in production until 1951. |
| 1938.07.17 |
The Coca-Cola Company won its trademark infringement case against Pepsi in Canada. |
| 1938.10.12 |
Coca-Cola first bottled in Curacao by Curacao Beverage Bottling Co. NV |
| 1939 |
Coca-Cola goes along |
| 1940 |
Fanta introduced in Germany. |
| 1940 |
Coca-Cola was bottled in more than 45 countries. |
| 1941.06 |
Coke first used in magazine advertisement. |
| 1941.12.10 |
Coke first appeared on bottle |
| 1942 |
Wherever you are, whatever you do, whereever you may be, when you think of refreshment, think of ice-cold Coca-Cola |
| 1942 |
The only thing like Coca-Cola is Coca-Cola itself. It's the real thing |
| 1942 |
Sprite Boy created by Haddon Sundblom was first used in promotion. |
| 1943.06.29 |
"General Dwight D. Eisenhower sent a telegram requesting 10 "Coca-Cola" bottling plants for the troops overseas." |
| 1944.07.12 |
First billionth gallons of Coca-Cola syrup was manufactured. |
| 1945 |
Coke was registered as a trademark with the US Patent Office. |
| 1946 |
Minute Maid frozen orange juice concentrate was introduced. |
| 1946.07 |
The Award Winning "Yes" poster debut. |
| 1948 |
Where there's Coke there's hospitality |
| 1948 |
Hi-C introduced. |
| 1949 |
Coca-Cola ... along the highway to anywhere |
| 1950.11 |
Coca-Cola sponsored its first television program starring Edgar Bergen and Charlie McCarthy. |
| 1951 |
US PATENT OFFICE/MIN CONTENTS 6 FL OZ contour bottles in production until 1958. |
| 1951.05.15 |
Time Magazine issue featured Coca-Cola on the cover. |
| 1951.06.10 |
Coca-Cola sponsored "The Mario Lanza Show" on radio. |
| 1952 |
What you want is a Coke |
| 1952.05.18 |
Coca-Cola first bottled in Malta by General Soft Drinks Co. Ltd. |
| 1953.04.09 |
Second billionth gallons of Coca-Cola syrup was manufactured. |
| 1953.04.29 |
Coke Time with Eddie Fisher debuted on the NBC television network. |
| 1954.07.04 |
Roberto Goizueta joined Coca-Cola in Havana, Cuba. |
| 1955 |
King- and family-size bottles were introduced. |
| 1955 |
Flat-topped all steel Coca-Cola cans were produced for overseas U.S. military until 1959. |
| 1955.01.01 |
Robert W. Woodruff retired as an officer of The Coca-Cola Company. |
| 1956 |
Coca-Cola ... making good things taste better |
| 1957 |
Sign of good taste |
| 1958 |
The cold, crisp taste of Coke |
| 1958 |
US PATENT OFFICE/MIN CONTENTS 6 1/2 FL OZ contour bottles in production until 1965. |
| 1958.08 |
Fanta was first test-marketed in Boston, Chicago and San Francisco. |
| 1959 |
Be Really refreshed |
| 1959.05 |
Third billionth gallons of Coca-Cola syrup was manufactured. |
| 1960 |
12-oz. "diamond" cans were introduced. |
| 1960 |
Fanta was introduced. |
| 1960 |
Coca-Cola purchased Minute Maid Corporation. |
| 1960.04.12 |
The contour bottle shape was patented. |
| 1960.10.14 |
The "Dynamic Ribbon Device" was introduced at the Bottlers Convention. |
| 1961.02.01 |
Sprite was introduced. |
| 1961.10.09 |
Coca-Cola began its 75th Anniversary celebration. |
| 1963 |
TaB was introduced. |
| 1963 |
Things go better with Coke |
| 1963.06.06 |
Fourth billionth gallons of Coca-Cola syrup was manufactured. |
| 1964.05.08 |
The Coca-Cola Company and Duncan Food Company merger became effective. |
| 1966 |
fifth billionth gallons of Coca-Cola syrup was manufactured. |
| 1967.08.7 |
The Coca-Cola Company Foods division formed from Minute Maid Company and Duncan Foods. |
| 1968.01.23 |
Simba introduced in the US. |
| 1968.03.01 |
Coca-Cola USA, a division of The Coca-Cola Company, was organized. |
| 1968.05 |
Frozen Coca-Cola was introduced. |
| 1969 |
Santiba was introduced in the US. |
| 1969.01 |
Sixth billionth gallons of Coca-Cola syrup was manufactured. |
| 1970 |
It's the Real Thing |
| 1971 |
I'd like to buy the world a Coke |
| 1971.01 |
Seventh billionth gallons of Coca-Cola syrup was manufactured. |
| 1972 |
Mr. Pibb was introduced. |
| 1973 |
RainTree was test marketed. |
| 1974 |
Sugar-free Sprite was introduced. |
| 1975 |
Look up America |
| 1975 |
Georgia Coffee was introduced in Japan. |
| 1976.05.11 |
Coke adds life |
| 1977 |
The contour bottle design trademark was granted by the U.S. Patent Office. |
| 1978 |
Plastic PET (Polyethylene Terephthalate) bottles were introduced. |
| 1979 |
Mello Yello and Ramblin' root beer were introduced. |
| 1979 |
Coca-Cola re-entered into China. |
| 1979.03.30 |
Ramblin' Root Beer introduced. |
| 1979.06.13 |
Have a coke and a smile |
| 1980.05 |
Roberto Goizueta became president of Coca-Cola. |
| 1981.03 |
Roberto Goizueta became chairman and CEO of Coca-Cola. |
| 1982.01 |
Coca-Cola purchased Columbia Pictures Industries, Inc. |
| 1982.02.04 |
Coke is it! |
| 1982.07.09 |
Diet Coke was introduced. |
| 1983 |
Caffeine-free Coca-Cola, diet Coke, TaB were introduced. |
| 1983 |
Sugar-free Sprite renamed diet Sprite. |
| 1983.08 |
Coca-Cola sold its wine business. |
| 1984 |
Diet Fanta was introduced. |
| 1985 |
Cherry Coke, Coca-Cola with a new taste and Coca-Cola classic were introduced. |
| 1985 |
We've got a Taste for You (Coca-Cola and Coca-Cola classic) America's Real Choice. |
| 1985.04.23 |
New Coke was introduced. |
| 1985.07.10 |
Coca-Cola Classic was introduced. |
| 1985.07.31 |
Coca-Cola became the first soft drink consumed in space aboard the space shuttle Challenger. |
| 1985.10 |
Plastic cans were test marketed. |
| 1986 |
Catch the wave (Coca-Cola) Red White & You (Coca-Cola classic). |
| 1986 |
Coca-Cola Enterprises Inc. was formed from existing and acquired bottling operations. |
| 1986.05 |
Coca-Cola celebrated its 100th Anniversary. |
| 1986.11 |
Coca-Cola Enterprises was spun off from the Coca-Cola Company. |
| 1987 |
Minute Maid brand soft drinks were introduced. |
| 1987 |
Columbia Pictures Entertainment, Inc. formed from Columbia and Tristar Pictures. |
| 1988.03 |
Warren Buffett disclosed that he owned 7.7% of Coca-Cola. |
| 1989 |
Diet Mello Yello was introduced. |
| 1989 |
Can't Beat the Feeling |
| 1989.09 |
Coca-Cola sold Columbia Pictures to Sony. |
| 1989.11 |
Coca-Cola began its operations into eastern Europe and after the fall of Berlin Wall. |
| 1990 |
Caffeine-free Coca-Cola classic and Powerade introduced. |
| 1990 |
Can't beat the Real Thing |
| 1990.08.03 |
World of Coca-Cola in Atlanta opened. |
| 1991 |
Blend of recycled and virgin plastic bottles were introduced. |
| 1992 |
New Coke renamed Coke II. |
| 1992 |
More than 685 million servings of all Coca-Cola products were consumed per day worldwide. |
| 1992 |
506 million 8-oz. servings of Coca-Cola brand soft drinks were consumed per day worldwide. |
| 1992 |
Coca-Cola was available in 195 countries and territories and appeared in more than 80 languages. |
| 1993 |
Taste It All |
| 1993 |
20-oz contour PET plastic bottle was introduced. |
| 1993.01 |
Coca-Cola worldwide unit case volume exceeded 10 billion cases. |
| 1993.01 |
TaB Clear was introduced. |
| 1993.02 |
Always Coca-Cola |
| 1993.10.23 |
Coca-Cola reintroduced in India, after a 16-year absence. |
| 1994 |
Fruitopia was introduced. |
| 1994.06 |
Play Red Hot Summer promotion. |
| 1994.07 |
Douglas Ivester became president and COO of Coca-Cola. |
| 1995.06 |
Play Red Hot Summer Again promotion. |
| 1995.08.02 |
Coca-Cola completes its acquisition of Barq's Inc. |
| 1996.06 |
Play Red Hot Olympic Summer promotion |
| 1996.08 |
Coca-Cola purchased Venezuela bottler. |
| 1996.09 |
Play NFL Red Zone promotion. |
| 1997 |
0.5 liter contour PET plastic bottle was introduced. |
| 1997.01 |
Surge was introduced. |
| 1997.01 |
Citra was introduced. |
| 1997.01 |
Always Coca-Cola Classic without the white ribbon logo introduced. |
| 1997.03 |
Contour-shaped aluminum cans test-marketed in Terre Haute, Indiana and four other cities in the U.S. |
| 1997.06 |
Coca-Cola Incredible Summer |
| 1997.07.08 |
World of Coca-Cola in Las Vegas opened. |
| 1997.10.18 |
CEO Roberto C. Goizueta died at age 65 in Atlanta, Georgia. |
| 1997.10.23 |
M. Douglas Ivester became the 10th Chairman of the board. |
| 1998.05 |
1998 "Coca-Cola Card" promotion |
| 1998.12.11 |
Coca-Cola bought Cadbury Schweppes' non-US beverage business in 155 countries. |
| 1999.05 |
1999 "Coca-Cola Card" promotion |
| 1999.06 |
Coca-Cola Red Hot Summer Days promotion. |
| 1999.11 |
KMX, a citrus-flavored energy drink, was introduced in the US. |
| 2000.01 |
Enjoy Coca-Cola |
| 2000.01.19 |
Mary Minnick named president of Coca-Cola Japan. |
| 2000.01.26 |
Coca-Cola announced 600 job cuts - largest layoff in its 113-year history. |
| 2000.02 |
Coca-Cola released new 8 oz embossed contour glass bottles in North America. |
| 2000.02.17 |
Doug Daft became the 11th Chairman of the board. |
| 2000.03.05 |
World of Coca-Cola Las Vegas Museum closed. |
| 2000.03.19 |
Coca-Cola Fifth Avenue Store closed. |
| 2000.04 |
Everything Coca-Cola store in Tokyo opened. |
| 2000.05.03 |
Coca-Cola and AOL signed multi-year global strategic marketing alliance. |
| 2000.05.17 |
Coca-Cola Marconi signed multi-year soft drink vending alliance agreement. |
| 2000.06 |
Coca-Cola Discover Can $1 million promotion |
| 2000.06.26 |
Coca-Cola website e-mail down from June 26 to June 29, 2000. |
| 2000.07.03 |
Former Coca-Cola executive Vincente Fox elected president of Mexico. |
| 2000.07.07 |
Coca-Cola Beverages and Hellenic Bottling merger approved by Athens Stock Exchange. |
| 2000.07.17 |
Coca-Cola Online Store coca-colastore.com opened. |
| 2000.07.24 |
Coca-Cola China website launched. |
| 2000.09.19 |
Federal Judge Loretta Preska dismissed Pepsi's lawsuit against Coca-Cola on fountain-dispensed market monopoly. |
| 2000.10.02 |
Coca-Cola Brazil's bottler executive Miguel Alarcon became head of Kaiser Beer Company. |
| 2000.10.04 |
Coca-Cola brought Paraguay Refrescos. |
| 2000.10.11 |
Coca-Cola announced all company employees to attend an annual diversity training course. |
| 2000.10.23 |
Former Coca-Cola President and CEO Don Keough returned to Coca-Cola as adviser to Douglas Daft. |
| 2000.10.30 |
Coca-Cola lost bid for Sobe to Pepsico. |
| 2000.10.31 |
Coca-Cola launched new job website - coca-colaoncampus.com |
| 2000.11.16 |
Coca-Cola settled class action discrimination lawsuit for $188 million. |
| 2000.11.22 |
Coca-Cola decided to no pursue the bid for Quaker Oats Company's Gatorade. |
| 2000.12.01 |
Coca-Cola donated its entire collection of television commercials to Library of Congress. |
| 2001.01.06 |
Qoo launched in Germany. |
| 2001.01.10 |
Coca-Cola New Music Award added to the annual American Music Awards. |
| 2001.01.30 |
Coca-Cola and Nestle formed Beverage Partners Worldwide joint-venture based in Zurich. |
| 2001.02 |
Senzao launched in Mexico. |
| 2001.02.18 |
Coca-Cola Racing Family driver Dale Earnhardt died in crash in Daytona 500. |
| 2001.02.21 |
Coca-Cola and Procter & Gamble formed global joint venture to produce beveage and snacks. |
| 2001.03 |
Wannabe flavored water introduced in Korea. |
| 2001.03.04 |
Coca-Cola President and COO Jack Stahl resigned. |
| 2001.03.07 |
Alexander B Cummings Jr became President of Coca-Cola Africa Group. |
| 2001.03.07 |
Steven J Heyer became President of Coca-Cola's Business Venture Unit. |
| 2001.03.15 |
Simply Orange introduced. |
| 2001.03.20 |
Coca-Cola Fizzion created to provide seed funding for start up companies. |
| 2001.03.30 |
Coca-Cola signed Christina Aguilera for ad campaign. |
| 2001.04 |
Manzana Mia introduced in southern California. |
| 2001.04.05 |
Coca-Cola opened third bottling plant in Mozambique located in Nampula. |
| 2001.04.11 |
Fanta is re-introduced in the US. |
| 2001.04.20 |
Life Tastes Good |
| 2001.04.25 |
Coca-Cola launched new website with "Life Tastes Good" campaign. |
| 2001.04.27 |
Coca-Cola offered limited edition collectibles on eBay from April 27 through May 7. |
| 2001.04.30 |
Coca-Cola Enterprises bought Herb Coca-Cola for $1.4 billion. |
| 2001.05 |
Hit Parchita, passion-fruit flavored soda, introduced in Venezuela. |
| 2001.05.02 |
Minute Maid Lemonade sold in new PET bottle and cans. |
| 2001.05.11 |
Coca-Cola bought Mad River Traders. |
| 2001.05.18 |
Treat Yourself Well. Everyday campaign for DASANI. |
| 2001.05.21 |
Coca-Cola introduced iFountain. |
| 2001.05.28 |
Coca-Cola recalled Pomelo in Belgium. |
| 2001.06.01 |
Coca-Cola bought Linnuse Kali brand of kvass from Estonian Osel Food. |
| 2001.07.14 |
Coca-Cola Singapore introduced Heaven and Earth Imperial Orchid Tea. |
| 2001.07.17 |
Coca-Cola Enterprises announced 2000 job cuts in North America. |
| 2001.08 |
Juggy juices introduced in Singapore. |
| 2001.08.16 |
Coca-Cola bought the original 1931 Barefoot Boy painting by Normal Rockwell. |
| 2001.09 |
Diet Coke with Lemon introduced. |
| 2001.10.08 |
Coca-Cola announced US$150 million ad campaign for "Harry Potter and the Sorcer's Stone". |
| 2001.10.22 |
Coca-Cola plant in Atmakuru, India bombed by Maoist rebels. |
| 2001.10.25 |
Coca-Cola hired Ogilvy & Mather to revamp Sprite ads. |
| 2001.10.31 |
Coca-Cola bought Odwalla. |
| 2001.11.02 |
South African Breweries (SAB) bought Coca-Cola Bottling Luanda (CCBL) in Angola. |
| 2001.11.09 |
Win Kobe Bryant's Gym Locker Sprite promotion. |
| 2001.11.26 |
Coca-Cola Hellenic Bottling Co bought Russian bottlers. |
| 2001.12.01 |
Coca-Cola bottling plant in Nepal bombed by Maoist rebels. |
| 2001.12.05 |
Coca-Cola hired Muhammad Ali to promote Coca-Cola products worldwide for 2 years. |
| 2002.01.07 |
SONICblue licensed Coca-Cola to sell Rio brand digital audio players. |
| 2002.01.18 |
Coca-Cola closed bottling plant in Brasov, Romania. |
| 2002.01.30 |
Maoist rebels bombed Coca-Cola plant in Nepal for the second time in 2 months. |
| 2002.02 |
Fanta Apple and Citrus flavors introduced in Brazil. |
| 2002.02.01 |
Coca-Cola pledged US$100,000 to UNICEF on its unity chain website. |
| 2002.02.06 |
Coca-Cola lost Blimpie contract to Pepsi. |
| 2002.02.11 |
Coca-Cola introduced Fanta Blackcurrant in UAE. |
| 2002.03 |
Fanta Fruity Grapefruit introduced in Japan for limited time. |
| 2002.03 |
Samurai vitamin carbonated energy drink introduced in Vietnam. |
| 2002.03.25 |
Coca-Cola lost United Airlines contract to Pepsi. |
| 2002.03.28 |
Coca-Cola lost NFL sponsorship to Pepsi. |
| 2002.04 |
Winnie the Pooh Barley Tea introduced in Japan. |
| 2002.04.09 |
Coca-Cola won Regal Cinema contract from Pepsi. |
| 2002.04.10 |
Coca-Cola expanded contract with Delta and its SkyTeam airline partners. |
| 2002.04.17 |
Coca-Cola held its annual shareholder meeting at Madison Square Garden in New York City. |
| 2002.04.25 |
Coca-Cola began to distibute Danone's Evian water in the US. |
| 2002.05.06 |
Waffle House offered free Coca-Cola to honor Coca-Cola Founder's day. |
| 2002.05.12 |
Coca-Cola Patna, Bihar, India plant bombed by Maoist rebels. |
| 2002.05.15 |
Vanilla Coke introduced. |
| 2002.05.29 |
COKE brand SP50C CD/MP3 player was released by SONICBlue. |
| 2002.06.01 |
Coca-Cola launched 2002 FIFA World Cup Game website. |
| 2002.06.05 |
Sprite Liquid Mix Tour announced. |
| 2002.06.14 |
MelloYello.com launched. |
| 2002.06.17 |
Lifetime, Sports, Aquarius website launched by Coca-Cola Japan |
| 2002.07 |
Fanta Shokata introduced in Romania. |
| 2002.07.02 |
Coca-Cola Amatil bought Pacific Beverage in Australia. |
| 2002.07.09 |
Coca-Cola Hellenic Bottling Co bought Valser mineral water in Switzerland. |
| 2002.07.24 |
Coca-Cola bought Rio Beverages in New Zealand. |
| 2002.07.25 |
Coca-Cola Femsa introduced 19-liter (5 gallon) jug size water in Mexico. |
| 2002.08 |
For Everyone advertisement in the US |
| 2002.08.01 |
Coca-Cola signed exclusive soft drink contract with Six Flags amuseument parks. |
| 2002.09.04 |
Universal Studios theme parks switched from Pepsi's Tropicana to Coke's Minute Maid juice products. |
| 2002.09.24 |
Coca-Cola Singapore and 7-Eleven launched Style-a-Coke pilot project. |
| 2002.10 |
Burn energy drink introduced in Ukraine. |
| 2002.10.20 |
Diet Vanilla Coke launched. |
| 2002.10.30 |
Vanilla Coke launched in Europe. |
| 2002.11.05 |
Coca-Cola lost Cinemex contract to Pepsi in Mexico. |
| 2002.11.12 |
Dasani NutriWater introduced. |
| 2002.11.13 |
Coca-Cola introduced George Coffee and Tea in India. |
| 2002.12.23 |
Coca-Cola Femsa announced plan to acquire Panamco. |
| 2003.01 |
Coke Light Man contest in Germany. |
| 2003.01.13 |
Coca-Cola ... Real |
| 2003.01.13 |
Coca-Cola introduced Bibo in Kenya. |
| 2003.01.17 |
Panamco Bottling raided by Venezuelan National Guard in Valencia. |
| 2003.01.30 |
Coca-Cola announced 1000 job cuts in Coca-Cola north american operations. |
| 2003.02 |
Fanta ... Taste the Flavor of Fun slogan in Thailand. |
| 2003.02 |
Fanta Blueberry Splash introduced in Thailand. |
| 2003.02.03 |
Coca-Cola purchased Valpre from SABMiller PLC. |
| 2003.02.03 |
Coca-Cola purchased Just Juice from SABMiller PLC. |
| 2003.02.04 |
Coca-Cola Germany announced 900 job cuts. |
| 2003.02.05 |
BPM energy drink introduced in Ireland. |
| 2003.02.07 |
Bottling operation launched in Pasakha, Bhutan. |
| 2003.02.17 |
Marocha 120 Healthy Green Tea debut in Japan. |
| 2003.02.18 |
Coca-Cola bought Killdara Corp. |
| 2003.03.19 |
Vanilla Coke introduced in Singapore. |
| 2003.04 |
Sprite Ice introduced in Canada. |
| 2003.04.01 |
Coca-Cola National Beverage Company formed in Japan. |
| 2003.04.15 |
Mint-flavored Sprite Ice introduced in Canada. |
| 2003.04.23 |
Tropical flavored Sprite Remix launched in the US. |
| 2003.05.15 |
Powerade released new package for "Matrix Reloaded" movie ad campaign. |
| 2003.05.23 |
Coca-Cola Foundation donated US$1 million to Edinburgh University. |
| 2003.05.26 |
Coca-Cola signed contract to bottle Ten Ren tea in Taiwan. |
| 2003.06.03 |
Dan Palumbo named Chief Marketing Officer for Coca-Cola. |
| 2003.06.04 |
Beverage Services Kenay (BSK) plant launched in Nairobia, Kenya. |
| 2003.06.13 |
Barq's Floatz introduced in Biloxi, Mississippi. |
| 2003.06.24 |
Coca-Cola opened non-carbonated bottling plant in Auburndale, Florida. |
| 2003.06.30 |
Can't Live Without it Dasani ad campaign. |
| 2003.07 |
Swerve dairy beverage introduced in the US. |
| 2003.07.07 |
Coke bottle dress sold for 4,465 Euros at Christie's Auction in Paris. |
| 2003.07.18 |
Lemon Coke Light introduced in Singapore. |
| 2003.07.29 |
Quwat Jabal introduced in Oman. |
| 2003.08.12 |
Coca-Cola paid Burger King $22 million for rigged Coke freeze promotion. |
| 2003.08.21 |
LeBron James signed on as product spokesperson for Sprite and Powerade. |
| 2003.09.30 |
New Coca-Cola electronic billboard unveiled at the Piccadilly Cirucus in London. |
| 2003.10.02 |
Coca-Cola Hellenic Bottling Co bought Multivita water in Poland. |
| 2003.10.11 |
Fanta Lominat introduced in Ethiopia. |
| 2003.11 |
Coca-Cola Amatil promotion with GPS mobile phone in Coke bottle. |
| 2003.11.19 |
Coca-Cola opened plant in Owatonna, Minnesota. |
| 2003.12 |
Coca-Cola won Subway Restaurants contract from Pepsi. |
| 2003.12.05 |
Sprite on Fire (ginger flavor) introduced in Hong Kong. |
| 2003.12.06 |
First Coca-Cola Red Lounge opened at Westfield Hawthorne Shoppingtown in Vernon Hills, Illinois. |
| 2003.12.07 |
Shaimaa El Sayed crowned Miss Coca-Cola Light 2003 in Dubai. |
| 2003.12.12 |
Second Coca-Cola Red Lounge opened at Westfield Topanga Plaza in Los Angeles. |
| 2003.12.22 |
Coca-Cola won title sponsor for National Football League of India. |
| 2004.01.14 |
Diet Coke with Lime introduced. |
| 2004.01.15 |
Vanilla Coke introduced in Malaysia. |
| 2004.01.19 |
Coca-Cola launched music download site mycokemusic.com. |
| 2004.01.28 |
Coca-Cola Hellenic Bottling Co bought Gotalka's Bistra mineral water in Croatia. |
| 2004.02.20 |
Coca-Cola signed Hidetoshi Nakata for social action programs in Japan. |
| 2004.02.23 |
Sprite Ice introduced in Singapore. |
| 2004.02.25 |
Diet Coke with Lime introduced in Canada. |
| 2004.02.26 |
Sprite Ice introduced in Thailand. |
| 2004.03.02 |
Coca-Cola India introduced new 600ml Coke bottle. |
| 2004.03.17 |
10 million Coke can lids stolen from Coca-Cola Amatil facility in Lae, Papua New Guinea. |
| 2004.03.17 |
Yo-Yo legend Jack Russell died at aget 83. |
| 2004.03.19 |
Coca-Cola recalled Dasani in the UK. |
| 2004.03.24 |
Quwat Jabal introduced in the UAE. |
| 2004.04 |
Vanilla Coke, Sunfill Tarang and Sunfill Anand introduced in India. |
| 2004.04.12 |
Lowry F Kline elected CEO of Coca-Cola Enterprise. |
| 2004.04.12 |
Coca-Cola general counsel Deval Patrick resigned. |
| 2004.04.12 |
Coca-Cola Great Britain launched 250ml cans in the Boots chain stores. |
| 2004.04.21 |
Coca-Cola launched Body Style Water with Shiseido in Japan. |
| 2004.05 |
Coca-Cola New York introduced 1.5 liter PET bottle - first in the US. |
| 2004.05.01 |
Thirst Out Sprite promotion. |
| 2004.05.19 |
Winning Will Find You joint promotion with Harrah's Casinos. |
| 2004.05.24 |
Coca-Cola C2 introduced. |
| 2004.06.01 |
Neville Isdell became 12th Chairman of the board. |
| 2004.06.07 |
Coca-Cola C2 launched in Japan. |
| 2004.06.22 |
Chuck Fruit named Chief Marketing Office of Coca-Cola. |
| 2004.07.01 |
New Coca-Cola big screen unveiled at Times Square in New York City. |
| 2004.07.05 |
Coca-Cola opened bottling plant in Mogadishu, Somalia. |
| 2004.07.14 |
Coca-Cola relaunched FamilyDiner.com. |
| 2004.07.19 |
Coca-Cola renewed contract with Lance Armstrong for Dasani. |
| 2004.08 |
Purr-Fect Refreshment "Cat Woman" movie ad campaign in Singapore. |
| 2004.08.20 |
Vanilla Coke introduced in Maldives. |
| 2004.08.25 |
Coca-Cola lost Quiznos contract to Pepsi. |
| 2004.09.13 |
Diet Sprite Zero replaced Diet Sprite in the US. |
| 2004.09.30 |
Neville Isdell elected new chairman of the board of the American-Russian Business Council in Moscow. |
| 2004.10.04 |
Coca-Cola Thailand launched Zu, a canned coffee product blended with ginseng. |
| 2004.10.12 |
Coca-Cola's bottling plant in Changchun, Jilin, China, began operation. |
| 2004.11.12 |
China produced its 100,000,000,000th Coca-Cola bottle since 1979. |
| 2005.01 |
Make It Real |
| 2005.01.24 |
Coca-Cola signed 4-year sponsor agreement for Turkish National Football Team. |
| 2005.01.26 |
Coca-Cola renewed bottling and distribution agreement with F&N Malaysia for 5 years. |
| 2005.02.07 |
Diet Coke Sweetened with Splenda introduced in the US. |
| 2005.02.21 |
Coca-Cola purchased Serbian mineral water and juice maker Vlasinka. |
| 2005.02.25 |
Coca-Cola HBC acquired Russian juice maker Multon. |
| 2005.03.01 |
Coca-Cola with Lime introduced. |
| 2005.03.04 |
Midwest Coca-Cola Bottling opened it news center in Owatonna, Minnesota. |
| 2005.03.07 |
Ionade isotonic beverage introduced in Korea. |
| 2005.03.10 |
Coca-Cola Ltd introduced 237ml mini cans in Canada. |
| 2005.04 |
Coca-Cola Zero samples available on eBay. |
| 2005.04.04 |
Coca-Cola HBC acquired Bulgarian mineral water company Bankya. |
| 2005.04.23 |
20th anniversary of the launch of New Coke. |
| 2005.05 |
All Out Summer promotion. |
| 2005.05.02 |
Winning Will Find You Harrah's Casino and Coca-Cola joint promotion. |
| 2005.06 |
Coca-Cola Zero introduced with "Everybody Chill". |
| 2005.06 |
Shizen Plus green tea introduced in Thailand. |
| 2005.06.01 |
Coca-Cola Raspberry test marketed in New Zealand. |
| 2005.06.09 |
Coca-Cola products became official soft drink of ESPN Zone. |
| 2005.07.01 |
Coca-Cola Bottling Company of Iraq became sole distributor in Iraq. |
| 2005.07.05 |
Powerade Option launched in the US. |
| 2005.07.06 |
Coca-Cola India discontinued sale of Sunfill concentrates due to lower than expected demand. |
| 2005.07.26 |
A World of Refreshment umbrella campaign in the United Kingdom. |
| 2005.08.01 |
Coca-Cola renewed Olympic sponsorship from 2009 through 2020. |
| 2005.08.09 |
Atul Singh became President of Coca-Cola India Division. |
| 2005.08.11 |
Coca-Cola Amatil acquired Grinder Coffee in Melbourne, Australia. |
| 2005.09 |
Coca-Cola to launch 400 Coca-Cola Stores throughout China carrying Coke Brand merchandise. |
| 2005.09.29 |
Coca-Cola Lanzhou, China plant began operation. |
| 2005.09.30 |
Coca-Cola Great Britain introduced aluminum Coca-Cola bottle. |
| 2005.10.06 |
Wieden & Kennedy awarded ad contract for Coca-Cola North America. |
| 2005.10.09 |
Coca-Cola acquired Vendit drinks and snacks vending company in Ireland. |
| 2005.10.16 |
Coca-Cola Bottler in Israel acquired Israeli Winery Tavor. |
| 2005.10.17 |
Waco Coca-Cola Bottling Company celectrates its 100 years. |
| 2005.10.26 |
Wieden & Kennedy awarded ad contract for worlwide Coca-Cola Classic marketing. |
| 2005.11 |
Give.Live.Love.Coke holiday theme. |
| 2005.11 |
Fanta Zero Orange introduced in the US. |
| 2005.11.01 |
Coca-Cola Great Britain launched Powerade Aqua+ for Women. |
| 2005.11.02 |
Subway completed conversion to Coca-Cola products in its 12,800 restaurants. |
| 2005.11.14 |
Mexican courts fined Coca-Cola and its bottlers US$69 million in anti-monopoly case. |
| 2005.11.15 |
Coca-Cola 2005 Holiday Caravan tour began in Florida. |
| 2005.11.22 |
FIFA signed Coca-Cola World Cup Sponsor from 2007-2014. |
| 2005.12 |
Swire Coca-Cola Hong Kong introduces new flavors of HealthWorks beverages. |
| 2005.12 |
Winter MyCoke Film Festival 3-minute movie submission until December 31, 2005. |
| 2005.12.04 |
Collectors Classic at the World of Coca-Cola in Atlanta. |
| 2005.12.17 |
Coca-Cola Singapore Heaven & Earth Memoirs of a Geisha Movie Promotion Began. |
| 2005.12.23 |
Coca-Cola 2005 Holiday Caravan tour ended in Asbury, Iowa. |
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