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Coca-Cola Says No to Italian Film Featuring Jesus Drinking Coke |
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An Italian film "7 km from Jerusalem" about an advertising executive who is soul searching after losing his job and marriage and runs into Jesus in Jerusalem sparked protest from the Coca-Cola Company. As a result, the film could not premier over Easter weekened as the film maker had planned. The movie showed Jesus drinking a can of Coca-Cola. The Italian division of the Coca-Cola Company demanded that the scene be edited out stating that the use of its brand was unaccepable. See the producer's blog on http://blog.7kmdagerusalemme.it/dblog/
Source: Reuters
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